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You don’t need to reach every voter on every issue. Spend time strategically by reaching the people who can be swayed… and who will actually visit the ballot box on Election Day.
what if?
you could pre-measure the
success of your campaign
Our predictive data models can pinpoint the people who will sign your petition and vote for your initiative. And if you are trying to defeat an opponent’s initiative, our models will take your strategies beyond “gut feel” and instead offer the tested, measurable solution for your campaign.
what if?
you could stop guessing
Understanding your supporters (or opponents) requires hundreds of models that feed into one another. Building them might be complicated, but understanding them is straightforward and even obvious. This means that you can easily capitalize on every trend, twist, and vote.
what if?
understanding sophisticated
data models was easy
When you have all the data at your fingertips, you can use it to find voters who are sympathetic to your response… even during a crisis. We will help you create marketing messages that gather your advocates’ support, and allow them to sway the rest of your constituents.
what if?
messaging was easier
We’ve got a system that works and results to prove it.
Download our Case Studies.
Delivering the Right Message to the Right Voters
This quantum-leap technology allows you to spend your precious campaign resources with the voters who actually care and will vote. We explain how it was used in the 2014 Republican Gubernatorial Primary. Our methodology increased targeting efficiency by as much as 32% and decreased costs by 61%.
How to Win Elections With Low-Propensity Voters
By reengineering the traditional two-tier voting categories (high propensity/low propensity) and converting to a 20-tier voting probability platform, we are able to increase the voter database of those with a 50-percent chance of voting by 78.58% (increasing the database from 135,306 to 241,638 voters).
